Saturday Admin

What You Can Learn From Two Marketing Cloud Next Onboarding Journeys

7/9/2026 · 1 min read

marketing-cloudonboardingadoptionimplementationcase-studycustomer-success

This article explores two distinct Salesforce Marketing Cloud Next onboarding journeys, offering valuable lessons from Rawlings Sporting Goods and Indiana Wesleyan University on successful platform adoption. It highlights how varied strategic approaches can lead to successful implementation, depending on organizational needs and goals.

Sources & Further Reading

www.salesforce.com

https://www.salesforce.com/blog/marketing-cloud-next-onboarding/

Related Articles

Has Salesforce Acquired MeshMesh?

Salesforce has confirmed that the team behind MeshMesh, an AI-native Salesforce implementation platform, has joined the company, though it appears to be an integration of technology and talent rather than a full acquisition. This move strengthens Salesforce's AI capabilities for platform implementations.

7/5/2026news

The Real Salesforce AI Risk Isn’t Slow Adoption – It’s Exhaustion

Despite Salesforce's Agentforce surpassing $1B ARR and achieving widespread adoption, the article argues that the true risk isn't slow uptake but user exhaustion. This suggests a deeper challenge in sustaining effective AI engagement beyond initial implementation.

6/28/2026news

Why Is Salesforce’s Marketing and Commerce Revenue Growth Decelerating?

Salesforce's Marketing and Commerce revenue growth has sharply decelerated, dropping to just 1.5% in Q4 FY26, despite significant product evolution and the launch of Marketing Cloud Next aimed at leveraging AI and Data Cloud capabilities.

6/14/2026news