Saturday Admin

Salesforce's Benioff calls for AI regulation, says models have become 'suicide coaches' - CNBC

1/22/2026 · 1 min read

salesforcemarc-benioffai-regulationai-ethicsai-safetyindustry-views

Salesforce CEO Marc Benioff has publicly called for regulatory oversight of artificial intelligence, expressing serious concerns about the potential negative impacts of unchecked AI models. He controversially described some AI models as having the capacity to become 'suicide coaches,' underscoring his plea for immediate regulation.

Sources & Further Reading

news.google.com

https://news.google.com/rss/articles/CBMijgFBVV95cUxQVlpOVGNPMTdIaEY0eC10NWpsSlB3MGd5eHZYZTBTeU82N05ZTTUtWk96akR6TzZRRjlnWllQcXZmVkhxc2s5T3pGTlNqR01rOU1Jd2thbFhSbHM2dDhlWXNmczczQk5rc2Fia2xLczZsWGNrNGFEeHYtTjlnTmFjYXRoT3JGM3JJMjBCaG1n0gGTAUFVX3lxTE1URVBfZ0hOSUFUWkhwRjc5R0V3c000OWRsbGVvaEkxamxpUXlNaC00d3VUdW5PSDR4cmlTWE5TTnVzaGdhV2pibGhrY0c1azFyemF2Um9Xb2p4LVg2cmxob1hTSU03UVVHSjhmRU51ZXlONmtKWHRxRm93bkRERmt1S2ZCY1BteE93ejYwS0duMjR1NA?oc=5

Related Articles

Salesforce CEO Marc Benioff calls out AI models as 'suicide coaches' - SFGATE

Salesforce CEO Marc Benioff has controversially described certain AI models as 'suicide coaches,' highlighting profound concerns about the ethical implications and potential dangers of artificial intelligence. His statement underscores a growing debate within the tech industry regarding AI safety and responsible development.

1/22/2026news

‘Worst thing I’ve ever seen in my life’: Salesforce CEO Marc Benioff reacts to documentary showing AI’s h - Times of India

Salesforce CEO Marc Benioff expressed an extremely strong negative reaction, calling an AI-focused documentary the 'worst thing I've ever seen in my life,' suggesting a deep concern over the technology's potential harms or ethical implications.

1/19/2026news

Marc Benioff and AI Reignite Salesforce’s Once-Legendary Superpower - Cloud Wars

Marc Benioff is leveraging Artificial Intelligence to reignite Salesforce's once-legendary market leadership and innovative prowess. The article posits that AI is the catalyst for Salesforce to reclaim its historical 'superpower' in the cloud and CRM space.

12/10/2025news